Constantly discovering new platforms to promote brand awareness through social media & marketing initiatives. The goal: Be topical, original, informative and FUN!
I balance the business aspects of social media marketing (brand-building, corporate communications, stakeholder engagement and issues management) with the community aspects of social media (trending content, customer listening, platform news and developments, industry innovations and persona-building).
Professional Social Media Strategy and Content are an important aspect to any marketing team. I’ve managed several campaign’s including multiple Amplify Austin, Giving Tuesday and The Voice.
Websites:
Managed an NBC’s “The Voice” contestant’s social media campaign via Twitter, Facebook and Instagram during the competition. I responded to ALL tweets, Direct Messages and posts. Within a year, her following doubled.
Created an Online Presence for organizations:
Twitter Engagement Examples:
+Social Good re-tweeted Jessica Weaver’s unselfie to their 20K followers here during #GivingTuesday campaign:
https://twitter.com/plus_socialgood/status/539896328831397889
Writing Examples:
GivingCity Austin – Guest Blogger
GivingCity Austin- Kelly White “Leading Women to Safety”
*Also experienced in Pinterest, Periscope, TEXT, Web and Database Management, Community Relations, Non-profit Management, Newsletters (E-Blast), and on site experiential marketing events.